Referrals.

How do we interact with people in similar businesses to ours?

If you have a service business, there are likely other businesses that are complimentary to yours, and you will be in the position as trusted advisor to refer people to those other businesses – and vice versa.

In my experience this leads to an interesting dance. How do I learn who the other trusted advisors are, and how to get a sense of who I truly would refer to?

It will pay off to be open to different options, and genuine in our referrals.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.